Fall 2024 is shaping up to be a season of bold statements, nostalgic throwbacks, and fresh spins on old favorites. Whether you’re all about the cozy, laid-back vibes or leaning into drama, this fall has something for everyone. The beauty world is stepping it up with new colors, textures, and techniques that can turn any look from everyday to wow-worthy. Ready to see what’s taking over this season?
Story Stages
The Return of Grunge—But Make It Fresh
Grunge has officially made a comeback, but it’s got a modern twist for 2024. Think smudged eyeliner, deep lips, and lived-in makeup looks that screams effortless cool. But here’s the thing: it’s less about being messy and more about being intentional with your application. Dark, smoky eyes are getting an upgrade with metallics—bronze, and deep purples are leading the charge, and they’re perfect for a night out or just adding edge to your day-to-day look.
Pairing that with a matte, blurred lip gives a soft but strong finish. The best part about this revival? It’s super wearable. Even if you’re not into the full grunge aesthetic, you can still incorporate subtle nods, like a sheer wash of smoky shadow or a hint of a dark lip stain. This trend is all about embracing a little bit of rebelliousness in your beauty routine.
Skin Goals: Glass, Dewy, and Flawless
Yes, we’re still talking about glowing skin. But instead of the heavy highlighters of seasons past, Fall 2024 is all about skin that looks naturally flawless—like you’ve just stepped out of a spa. This trend is a nod to skincare-infused makeup that prioritizes hydration and luminosity. We’re moving away from powdery finishes and leaning into lightweight foundations, tinted moisturizers, and products that enhance your skin’s natural texture.
Serums and primers with hydrating properties are your new best friends this season, as they create that base glow without feeling heavy. To nail this look, go for products that blur imperfections but still let your skin breathe. Middle of your routine? That’s where the magic of makeup tips comes in. Use a radiant primer before applying your foundation, and opt for a liquid blush to keep the skin looking fresh and plump. It’s all about layering light, hydrating products to achieve that dewy, almost-glass skin effect.
Nails: Bold, Bright, and Unapologetic
Forget the neutrals. If there’s one thing to know about Fall 2024, it’s that color is king—especially on nails. And let’s just get it out there: red nail polish is the MVP of fall and winter colors for good reason. It’s timeless, bold, and always makes a statement, whether you’re rocking a matte, glossy, or sparkly finish. And if red feels too classic for you, don’t worry—neon accents and graphic designs are stepping up to add a splash of fun to your fingertips.
People are getting more experimental with nail art, too. From metallic tips to abstract designs and playful stickers, nails are becoming their own form of self-expression. It’s the easiest way to add personality to any look, even if the rest of your makeup is minimal. And trust me, once you see those rich reds paired with an oversized knit sweater, you’ll get why this color is a non-negotiable this season.
Eyes That Speak for Themselves
The eyes are taking center stage this fall. Whether it’s bold cat eyes or detailed graphic liner, the focus is on creating eye-catching (pun intended) looks that don’t shy away from drama. And while traditional black eyeliner will always have its place, this season is all about playing with different shades. Cobalt blue, emerald green and burgundy eyeliners are all must-haves in your makeup bag.
Another major player this fall is the “negative space” trend, where less is more. Thin, floating liners that don’t connect or the use of bold colors in unexpected places, like the inner corners of your eyes, is a trend that’s impossible to ignore. The key here is to balance it out—when your eyes are doing all the talking, you’ll want to keep the rest of your makeup relatively simple. Let your creativity fly, but don’t overdo it.
Brows Stay Big—But With a Twist
Big brows aren’t going anywhere, but they’re definitely evolving. For Fall 2024, it’s not about sculpted, sharp lines but rather a softer, fluffier look. The laminated brow trend that dominated earlier in the year is still here but with a more natural touch. Instead of locking your brows in place with gel, let them be a little less precise, embracing their natural shape and flow. Brushed-up brows with a hint of a tint will give you that full, effortless look that complements both bold and minimal makeup.
If you’re blessed with naturally full brows, lucky you—this trend is practically made for you. But if not, don’t worry. Brow pencils and powders are your secret weapons to fill in gaps and add that extra volume without looking overdone. Fall’s take on brows is all about balance: defined but never stiff.
Lips: Bare or Bold, No In-Between
For lips, Fall 2024 is drawing a clear line—either you go all in or keep it super simple. On one end, bold shades like deep berry, plum, and terracotta are making a statement. They pair perfectly with a more minimal eye look, creating an effortlessly cool vibe that’s easy to pull off whether you’re heading to brunch or a late-night event.
But if bold isn’t your thing, don’t worry—the other major lip trend this season is all about keeping it natural. Glosses in nude, peach, and pink tones reign supreme for that barely-there look. The idea is to focus on texture rather than color, so lip oils and glosses that hydrate while adding a subtle shine are perfect for this trend. It’s low maintenance but still looks polished enough for everyday wear.
Fall 2024’s makeup trends are giving everyone the freedom to play with textures, colors, and finishes while still keeping things wearable. Whether you’re all about a bold lip, a daring eye, or glass-like skin, this season has something for everyone. Keep your look fresh by mixing and matching these trends to suit your personal style—and don’t be afraid to step out of your comfort zone. After all, makeup is supposed to be fun, right? Time to grab those fall palettes and start experimenting!